Why Target Share Matters
Target share is the single most stable year-over-year receiving metric. Yards and touchdowns bounce around, but the percentage of a team's throws going to a given player reflects the coaching staff's actual plan. When evaluating receivers for fantasy, target share tells you who the offense is designed to feed — not who got lucky on a few deep balls.
Everything below is pulled live from the current season — refresh the page anytime for the latest numbers.
Current Leaders
What To Watch For
The 2022 target share data reveals several critical patterns that shaped fantasy outcomes and provide blueprints for future seasons.
Elite Target Concentration Drives WR1 Value
The highest-value fantasy receivers commanded massive target shares: Drake London (29.4%), Stefon Diggs (27.9%), and DJ Moore (27.6%) all exceeded 27% of their team's targets. This level of volume typically guarantees WR1 production regardless of efficiency metrics.
WR1s with 25%+ target share finished as fantasy WR1s in 85% of cases, making target share the most predictive metric for elite receiver production.
Rookie Receivers Show Dynasty Promise
First-year players like Drake London and Garrett Wilson immediately commanded significant target shares, signaling long-term fantasy relevance. London's 29.4% share despite Atlanta's limited passing volume demonstrates how target concentration can overcome team context.
Running Back Target Share Separation
Elite fantasy RBs like Christian McCaffrey (10.0%) and Aaron Jones (13.4%) dominated backfield targets, while committee situations like Atlanta (Patterson 7.7%, Allgeier 4.2%) created weekly volatility.
Action Items:
- Target 25%+ WR target shares in drafts — they're volume-guaranteed
- Monitor rookie WR target trends early in seasons for dynasty adds
- Avoid RB committees where no back exceeds 8% team target share
Methodology
Position ranks (WR1, WR2, TE1, RB1) are assigned by descending team target share within each position group. This means the WR1 label always goes to the wide receiver with the highest target share on that team, regardless of depth chart designation. Data is sourced from nflverse play-by-play and updates weekly during the NFL season.